BOOST DAY is this Thursday 2nd December and is a day where you’ll see a mass media campaign takeover promoting the uptake of vaccines ahead of the festive season and there are a range of resources to support this on the Campaign Resource Centre (CRC). BOOST DAY will drive mass awareness and momentum around the importance of boosting your immunity this winter.
Messaging encourages those eligible to book their vaccines as soon as possible so we can all enjoy the festivities safely with our loved ones. This includes both flu and COVID-19 boosters, the evergreen offer for anyone still to get their 1st and 2nd doses of COVID-19 vaccine and second doses for 16-17-year olds. We welcome you all to get involved and use the BOOST DAY materials to make this day as big a success as possible.
Other new campaign material that you might have missed includes: